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Title
Text copied to clipboard!Head of Public Relations
Description
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We are looking for a Head of Public Relations to join our team and manage our external communications and reputation. In this role, you will be responsible for developing and executing strategic PR campaigns, maintaining relationships with media and stakeholders, and ensuring consistent brand messaging. You will work closely with marketing, communications, and executive teams to enhance brand visibility and minimize reputational risks.
As the Head of Public Relations, you will be the face of the organization to the outside world. You will craft press releases, organize press conferences, and handle media inquiries. You will analyze media trends and public sentiment to proactively address potential issues. Additionally, you will lead a team of PR professionals and coordinate their efforts to meet organizational goals.
You will be responsible for building strong relationships with journalists, bloggers, influencers, and other external partners. You will ensure that all communications align with the brand identity and business objectives. You will also develop crisis communication plans and act as a spokesperson during sensitive situations.
The ideal candidate has excellent communication skills, strategic insight, and experience leading PR teams. You are creative, results-driven, and able to perform under pressure. You have a strong understanding of digital media, social networks, and the evolving media landscape.
As Head of Public Relations, you play a key role in strengthening the image and reputation of our organization. You help build trust with the public, customers, and other stakeholders. This position offers a dynamic work environment with ample room for initiative and professional growth.
Responsibilities
Text copied to clipboard!- Develop and implement PR strategies
- Write press releases and media content
- Maintain relationships with media and stakeholders
- Lead the PR team and coordinate tasks
- Monitor media and public sentiment
- Manage crisis communications and act as spokesperson
- Organize press conferences and events
- Ensure consistent brand messaging
- Collaborate with marketing and communications departments
- Analyze PR results and report to management
Requirements
Text copied to clipboard!- Degree in communications, journalism, or related field
- At least 5 years of experience in public relations
- Experience leading teams
- Excellent written and verbal communication skills
- Strategic thinking and creativity
- Knowledge of digital media and social networks
- Experience with crisis communication
- Strong organizational skills
- Fluent in Dutch and English
- Proactive and results-oriented attitude
Potential interview questions
Text copied to clipboard!- What is your experience leading PR teams?
- Can you describe a successful PR campaign you led?
- How do you handle negative media attention?
- What is your approach to crisis communication?
- How do you maintain relationships with journalists and media?
- What tools do you use for media monitoring?
- How do you ensure consistent brand messaging?
- What is your experience with social media in PR?
- How do you measure the success of PR activities?
- What motivates you in a PR leadership role?
