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Title

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Online Community Specialist

Description

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We are looking for an Online Community Specialist to manage our online forums and social media platforms. The successful candidate will be responsible for moderating conversations, responding to queries and promoting our brand through interactive content. This role involves monitoring online activity, collaborating with the marketing team, developing engagement plans, and providing feedback to our internal teams. You will use your understanding of our brand to address customer needs and queries, and to create a positive experience for our community members. The ideal candidate will have a strong understanding of social media platforms, excellent communication skills, and a passion for building communities.

Responsibilities

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  • Monitor and moderate online community forums and social media platforms.
  • Respond to comments and customer queries in a timely manner.
  • Coordinate with Marketing and Product Development teams.
  • Develop and implement community communication initiatives.
  • Identify and track community trends to inform marketing strategies.
  • Create engaging content to drive community interaction.
  • Provide community feedback to relevant internal teams.
  • Develop and manage community engagement campaigns.
  • Ensure compliance with company policies in all community interactions.
  • Track and report on community metrics.

Requirements

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  • Proven experience as a community manager or similar role.
  • Experience with social media management for brands.
  • Knowledge of online marketing and marketing channels.
  • Proficient in MS Office; knowledge of design software is a plus.
  • Excellent verbal communication skills.
  • Excellent writing skills.
  • Excellent interpersonal and presentations skills.
  • Ability to interpret website traffic.
  • Knowledge of online community platforms and their respective participants.
  • Degree in Marketing or relevant field.

Potential interview questions

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  • How would you handle a crisis in our online community?
  • What strategies would you use to increase engagement?
  • How would you handle negative comments or reviews?
  • Can you describe a successful community engagement campaign you've managed?
  • How do you measure the success of your community management efforts?