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Title

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Digital Copywriter

Description

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We are looking for a creative and talented Digital Copywriter to join our dynamic team. Your primary role will be to craft and edit content for our digital platforms including websites, blogs, social media, and online advertisements. You will work closely with our marketing and design teams to create engaging content that reflects our brand’s voice and attracts our target audience. You will also be responsible for conducting thorough research on industry-related topics, generating ideas for new content types, and proofreading articles before publication. If you have excellent writing and editing skills in English, and you are capable of making complex subjects understandable, we would like to meet you.

Responsibilities

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  • Creating and editing original copy for our website and social media platforms.
  • Collaborating with the marketing and design teams to plan and develop site content.
  • Conducting keyword research and using SEO guidelines to optimize content.
  • Promoting content on social media and monitoring engagement (e.g. comments and shares).
  • Identifying customers’ needs and recommending new content to address gaps in our current content.
  • Proofreading content for errors and inconsistencies.
  • Editing and polishing existing content to improve readability.
  • Conducting keyword research and using SEO best practices to increase traffic to the company website.
  • Creating compelling headlines and body copy that will capture the attention of the target audience.
  • Identifying effective content and keywords by performing SEO analysis.

Requirements

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  • Proven work experience as a Digital Copywriter or similar role.
  • Portfolio of published articles.
  • Excellent writing and editing skills in English.
  • Hands-on experience with Content Management Systems (e.g. WordPress).
  • Ability to meet deadlines.
  • Strong research skills.
  • Good organizational and time-management skills.
  • Familiarity with SEO and keyword research.
  • Knowledge of online content strategy and creation.
  • Experience with social media management.

Potential interview questions

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  • Can you describe your experience with SEO?
  • How do you handle tight deadlines?
  • Can you share some examples of the digital content you have created?
  • How do you incorporate feedback into your work?
  • What strategies do you use to understand the target audience?