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Title
Text copied to clipboard!Digital Analyst
Description
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We are looking for a Digital Analyst who will be a key member of our team focused on analyzing digital data and optimizing online strategies. Your role will involve collecting, processing, and interpreting data from various digital channels to help the company better understand user behavior and enhance its digital presence. You will collaborate with marketing, IT, and product teams to create reports, identify trends, and propose recommendations to improve campaign effectiveness and user experience. We require analytical thinking, experience with web analytics tools, ability to work with large datasets, and communicate results clearly to diverse teams. If you have a passion for data and digital technologies, we would be happy to welcome you to our team.
Responsibilities
Text copied to clipboard!- Collecting and analyzing digital data from various sources
- Creating regular and ad hoc reports for management
- Identifying trends and patterns in user behavior
- Collaborating with marketing team to optimize campaigns
- Designing and implementing metrics to measure digital activities' success
- Presenting analytical results and recommendations to company leadership
- Monitoring competitors and new trends in digital analytics
- Supporting data-driven decision making
Requirements
Text copied to clipboard!- University degree in IT, economics, or related field
- Experience with tools like Google Analytics, Tableau, or Power BI
- Ability to work with databases and SQL
- Analytical thinking and problem-solving skills
- Good communication skills and ability to present data
- Knowledge of digital marketing and online environment
- Ability to work independently and in a team
- Communicative level of English
Potential interview questions
Text copied to clipboard!- What experience do you have with digital analytics tools?
- How would you explain complex data to a non-technical team?
- Describe a situation where your data analysis helped improve business results.
- What metrics do you consider key for evaluating digital campaigns?
- How do you stay updated with news in digital analytics?
- How would you approach analyzing a new digital channel?
