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Title
Text copied to clipboard!Marketing Head
Description
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We are looking for a highly experienced and result-driven Marketing Head to lead and oversee all marketing operations of our company. The ideal candidate will be responsible for planning, implementing, and monitoring our overall marketing strategy to help us achieve our business goals. You will be expected to not only have a big-picture vision but also the drive and attention to detail that transforms that vision into a reality. You will work closely with different teams, including management and sales, to create and execute marketing strategies that will strengthen our brand and boost our market presence. Your exceptional leadership skills will assist in developing and guiding a team of marketing professionals to achieve the company's strategic goals.
Responsibilities
Text copied to clipboard!- Develop and implement a cohesive marketing plan to increase brand awareness
- Set current and long-term goals for internal teams
- Design and review the Marketing department’s budget
- Build relationships with media and stakeholders through creative PR strategies
- Monitor all marketing campaigns and improve them when necessary
- Prioritize marketing projects and allocate resources accordingly
- Prepare regular reports and presentations on marketing metrics for the CEO
- Conduct market analysis to identify challenges and opportunities for growth
- Coordinate with sales department to ensure brand consistency
- Lead and coach the team of Marketing professionals
Requirements
Text copied to clipboard!- Proven work experience as Head of Marketing or similar role
- Demonstrable experience with building effective advertising campaigns
- Understanding of web analytics tools
- Experience with CRM software
- Knowledge of SEO/SEM campaigns
- Solid understanding of market research and data analysis methods
- Ability to apply marketing techniques over digital and non-digital channels
- Understanding of different business disciplines (IT, finance)
- Proficient in MS Office and business software (e.g. CRM)
- A leader with both creative and analytical capabilities
Potential interview questions
Text copied to clipboard!- What marketing platforms are you familiar with?
- How do you stay updated with the latest marketing trends?
- Can you describe a marketing strategy that you have developed and how it was implemented?
- How do you handle pressure and tight deadlines?
- What is your experience with SEO/SEM campaigns?