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Title

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Content Director

Description

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We are looking for a seasoned Content Director to lead our content creation team. The ideal candidate will have a knack for creating engaging content that drives brand awareness and leads. You will be responsible for developing and implementing the overall content strategy based on our company's short-term and long-term marketing goals. You will also be in charge of managing our content team and ensuring that our content aligns with our brand and our business goals. You will be expected to stay up-to-date with content trends and generate innovative ideas to draw our audience's attention. Your creativity, leadership skills, and vision will drive our content strategy's success.

Responsibilities

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  • Develop and implement a comprehensive content strategy
  • Manage a team of content creators
  • Ensure all content aligns with our brand and business goals
  • Stay up-to-date with content trends
  • Generate innovative ideas to draw our audience's attention
  • Collaborate with marketing and design teams
  • Monitor web traffic and user engagement
  • Ensure compliance with law (e.g. copyright and data protection)
  • Optimize content according to SEO
  • Use content management systems to analyze website traffic and users engagement metrics

Requirements

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  • Proven work experience as a Content manager
  • Hands on experience with MS Office and WordPress
  • Basic technical knowledge of HTML and web publishing
  • Knowledge of SEO and web traffic metrics
  • Familiarity with social media
  • Excellent writing skills in English
  • Attention to detail
  • Good organizational and time-management skills
  • BSc degree in Journalism, Marketing or relevant field
  • Experience managing a team

Potential interview questions

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  • What strategies have you used in the past to drive content engagement?
  • How do you stay up-to-date with the latest content trends?
  • Can you describe a time when you used data to inform your content strategy?
  • How do you handle feedback and criticism of your work?
  • How do you manage your team's workload to meet deadlines?