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Title

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Employer Branding Coordinator

Description

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We are looking for an Employer Branding Coordinator to join our team and help us build a compelling employer brand that attracts, engages, and retains top talent. In this role, you will be responsible for developing and executing employer branding strategies that align with our company’s mission, values, and business objectives. You will collaborate closely with HR, marketing, and communications teams to create and promote content that showcases our unique culture, employee value proposition, and career opportunities. As an Employer Branding Coordinator, you will manage our presence on social media, job boards, and employer review sites, ensuring our messaging is consistent and engaging. You will organize and participate in employer branding events, such as career fairs, open houses, and networking sessions, to increase our visibility among potential candidates. You will also monitor and analyze employer branding metrics, gather feedback from employees and candidates, and use data-driven insights to continuously improve our employer brand initiatives. The ideal candidate is creative, detail-oriented, and passionate about storytelling. You should have experience in employer branding, recruitment marketing, or related fields, and possess strong communication and project management skills. You will play a key role in shaping how our company is perceived by current and prospective employees, making a direct impact on our ability to attract and retain the best talent.

Responsibilities

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  • Develop and implement employer branding strategies.
  • Collaborate with HR and marketing teams to create engaging content.
  • Manage company profiles on social media and employer review sites.
  • Organize and participate in employer branding events.
  • Monitor and analyze employer branding metrics and KPIs.
  • Collect and act on feedback from employees and candidates.
  • Ensure consistent employer brand messaging across all channels.
  • Support recruitment marketing campaigns.
  • Research industry trends and best practices in employer branding.
  • Assist with internal communications related to employer branding.

Requirements

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  • Bachelor’s degree in Marketing, Communications, Human Resources, or related field.
  • 1-3 years of experience in employer branding, recruitment marketing, or similar roles.
  • Strong written and verbal communication skills.
  • Experience with social media management and content creation.
  • Project management and organizational skills.
  • Ability to analyze data and generate actionable insights.
  • Creative thinking and attention to detail.
  • Familiarity with employer review platforms (e.g., Glassdoor, Indeed).
  • Team player with strong interpersonal skills.
  • Ability to work in a fast-paced environment and manage multiple projects.

Potential interview questions

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  • What experience do you have in employer branding or recruitment marketing?
  • How do you measure the success of employer branding initiatives?
  • Describe a successful employer branding campaign you managed.
  • How do you ensure consistent messaging across different channels?
  • What tools or platforms have you used for employer branding?
  • How do you stay updated on employer branding trends?
  • Describe your experience with event planning or participation.
  • How do you handle feedback from employees or candidates?
  • What strategies do you use to attract diverse talent?
  • How do you collaborate with other teams to achieve employer branding goals?