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Title

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Growth Marketer

Description

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We are looking for a dynamic and experienced Growth Marketer to join our team. The ideal candidate will be responsible for driving business growth through innovative marketing strategies and campaigns. You will be tasked with identifying opportunities to increase customer acquisition and retention, conducting market research, analyzing data, and developing marketing plans. You will also be responsible for managing and optimizing our marketing budget, tracking and reporting on KPIs, and collaborating with other teams to ensure alignment with overall company goals. This role requires a high level of creativity, attention to detail, and project management skills.

Responsibilities

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  • Develop and implement growth strategies and plans
  • Conduct market research to identify growth opportunities
  • Analyze data to track performance and adjust strategies as needed
  • Manage and optimize marketing budget
  • Collaborate with other teams to align marketing strategies with company goals
  • Create and manage marketing campaigns
  • Track and report on KPIs
  • Identify opportunities to increase customer acquisition and retention
  • Develop and manage A/B testing programs
  • Stay up-to-date with industry trends and competitors

Requirements

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  • Bachelor's degree in Marketing or related field
  • Proven experience in growth marketing
  • Strong analytical skills
  • Knowledge of SEO, content marketing, and social media marketing
  • Experience with A/B testing and data analysis
  • Excellent communication and project management skills
  • Ability to work in a fast-paced environment
  • Strong problem-solving skills
  • Experience with CRM software
  • Knowledge of Google Analytics and other analytics tools

Potential interview questions

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  • What strategies have you used in the past to drive business growth?
  • How do you approach A/B testing?
  • Can you describe a time when you used data to inform a marketing strategy?
  • How do you stay up-to-date with industry trends?
  • Can you describe a successful marketing campaign you've managed?